Sunday, March 3, 2013

Rocklin Real Estate Video Tours

rocklin video tours

Why you should create emotion with a real estate video tour?


Many home buyers buy a home because the good feeling the home creates:

  • Magnificent lake view.
  • Love the kitchen marble counters.
  • Have you seen the brass faucets in the hot tub?
  • Fantastic walk-in closets.


That is why video tours should appeal to the buyer’s emotion. To some degree photos can achieve this also, but video tours are far superior. Good real estate video tour companies create video tours that are compelling and tend to be spontaneous in nature. This is an authentic style that makes an emotional connection with the home buyer.

So what are the benefits of using real estate video tours in 2013?

Real estate video is such an effective medium, says The National Association of Realtors

What worked in the past, such as newspaper print ads, printed brochures, and open houses on the weekend have a limited audience of home buyers. These old-fashioned forms of marketing don't give buyers a feel for what your property is really like and doesn’t provide a reference that can be used later on.

On-line video tours is now the way to extend the marketing of your for sale property. A video tour now provides sellers with an enormous internet audience. Today buyers from all over the country can view your for sale property. This can be especially important for persons going through relocation for work.

This online service is available 24 hours a day, seven days a week from everywhere. The Only 24/7 Open House - For you this means you will sell your property faster and will also save you time and money!

It is proven that video tours reach more buyers than any other comparable marketing product or promotion service on on-line.

A well-produced walk-through video of a home’s interior will reduce a lot of the foot traffic, since most people are generally too busy to spend their weekends combing through properties that aren’t even close to what they are looking for. Now home buyers can preview their next home and not leaving their own living room and without the effort of driving around and inconveniencing the seller.

Video tours can easily be e-mailed to friends and family, so everyone can see the property. Since people now use iPads, tablets and smart phones for video viewing, video tours are more relevant than ever before.

Good video tour production companies will edit the video tours so as to provide the viewer with a visual and audio -narration and music- experience of the property meant to evoke emotion.

Today video tour production companies are very competitively priced also. Keep in mind that part of the commission paid to the real estate agent is to be used for the marketing off the property, so video tour marketing costs are completely part of the budget

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